| 000 | 00642cam a22002537a 4500 | ||
|---|---|---|---|
| 001 | 003498 | ||
| 003 | BFCE | ||
| 005 | 20250716135810.0 | ||
| 008 | 200327s1998####xx#a##########000#0#spa#d | ||
| 020 | _a9701701283 | ||
| 040 |
_aUEO _cUEO |
||
| 041 | 0 | _aspa | |
| 044 | _aMX | ||
| 080 | _a658.8 | ||
| 100 | 1 |
_aBeckwith, Harry _938677 |
|
| 245 | 0 | 0 |
_aVenda lo invisible : _bla mercadotecnia de los servicios intangibles. |
| 250 | _a1ra.ed. | ||
| 260 |
_aMéxico : _bPearson Educación, _cc1998. |
||
| 300 | _a157 p. ; 22 cm. | ||
| 650 | 7 |
_aMARKETING _2LEMB _9182 |
|
| 655 | 7 |
_aLIBRO _914 |
|
| 942 |
_cLB _2cdu |
||
| 945 |
_aBFCE _d2007-12-12 |
||
| 999 |
_c3498 _d3498 |
||