| 000 | 00598cam a22002537a 4500 | ||
|---|---|---|---|
| 001 | 001232 | ||
| 003 | BFCE | ||
| 005 | 20250619152741.0 | ||
| 008 | 200327s1973####xx#a##########000#0#spa#d | ||
| 040 |
_aUEO _cUEO |
||
| 041 | 0 | _aspa | |
| 044 | _aMX | ||
| 080 | _a658.8 | ||
| 100 | 1 |
_aKotler, Philip _92486 |
|
| 245 | 0 | 0 | _aMercadotecnia aplicada. |
| 250 | _a1ra.ed. | ||
| 260 |
_aMéxico : _bInteramericana, _c1973. |
||
| 300 | _a739 p. : il. , 23 cm. | ||
| 650 | 0 |
_aMarketing _9182 |
|
| 650 | 0 |
_aComercialización _933 |
|
| 655 | 0 |
_aLibro _914 |
|
| 942 |
_cLB _n0 |
||
| 945 |
_aBFCE _d1998-10-23 |
||
| 999 |
_c1232 _d1232 |
||