Ries, Al <br/><br/>
Marketing de guerra. 

 - 1ra.ed. 
 - Buenos Aires :   Mc Graw Hill,   1986. 
 - 141 p. ; 20 cm. 
<br/><br/><label>ISBN: </label>8476155697 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Comercialización
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Libro
<br/><br/><label>Universal Decimal Class. No.: </label>658.8